As social creatures, humans have an innate desire to gather together. Though the focal point has changed, moving the fire pit indoors to a fireplace and replacing the radio on the mantlepiece with a TV, the transmission of stories has always played a prominent role. Television is a basic tenant of modern society. It has provided countless hours of water cooler conversations and online chatter. With tv as a social glue, people bond through shared experiences. We gather around to watch shows like The Bachelor or chant the countdown as the ball drops to bring in the New Year. Even…

  • Share:

Last week, the media broadcasting community gathered together at the NAB Show to discuss industry achievements and trends. A wide range of speakers discussed various topics from optimizing end to end delivery, leveraging CDNs, and effective ad-insertion. Not to mention the numerous vendors touting live streaming monetization strategies. OTT Of course, the always growing OTT (Over the Top) market was represented by a strong contingent of over 90 vendors. This is unsurprising given the current trend towards increased mobile and tablet use. Take for example the Real Salt Lake Soccer/Football team. After launching a free, ad-supported app, the team…

  • Share:

Sydney to Boston is quite a ways to travel; 10,091 miles in fact (or for those that enjoy a more logical measurement system: 16,239 km). Despite that, our end to end WebRTC latency still holds steady at 500ms (give or take a few hundredths) That's 20,182 miles per hour or 32,478 kilometers per hour (I'm just the marketing guy so I won't blame you if you stop to check my math). Not too shabby if we do say so ourselves. Of course, for the absolute best performance you can use our clustering solution to set up…

  • Share:

Turns out, getting noticed is only half the battle. The extraordinarily popular quiz game HQ trivia has experienced explosive growth. Good for them, right? Here's the problem: The game hinges upon thousands (and now millions) of users interacting and competing with each other in real-time. Players are given 10 seconds to answer questions (So no Googling, cheaters), making every second count. Sound familiar? Turns out all those extra users are detrimental to the players'experience. As the New York Time's Amanda Hess stated, Players are regularly booted from the game without explanation. The live host’s face is frequently obscured by…

  • Share:

It's 2018; the start of a New Year and new beginnings. Sooo... how many resolutions have you broken already? It's more than that though. The New Year is a time for reflection as well and 2017 continued to display the importance of live streaming and it's continued impact on our lives. Latency was important last year (as demonstrated by all these companies announcing "low latency" solutions) and will only increase in importance in this year. Two seconds just won't cut it anymore. Around the world, a central feature of a New Year celebration is the countdown to the New Year…

  • Share: